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PRODUCT DESIGN

Novo Dia

Product Design, Copywriting, Art Direction, Illustration, Graphic Design, UX, UI, Research

Novo Nordisk is one of the world’s leading pharmaceutical companies and needed an innovative digital product to support patients on their weight-loss medication journey.

Through gamification strategies, we researched, designed, and implemented a Tamagotchi-inspired experience: a companion that grows alongside patients, step by step toward a healthier life.

More information coming soon.

E-mail: martinrocha97@gmail.com

Instagram 🡵 @martinlorenzor

© 2025 by Martin Rocha. Made with Passion™

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